Communicating in Business

Business communication instructors and trainers must prepare students and employees to communicate effectively and efficiently in the ever-changing and increasingly global business environment.

Communicating in Business fuses a text with continuously-updated website resources that provide a comprehensive, introductory business communication textbook that serves university, junior college, and community college students from a variety of disciplines, as well as corporate and government personnel.

The NEW edition of Robert G. Insley's Communicating in Business:

• Is a culmination of the author's graduate-level business communication training, undergraduate- and graduate-level teaching experiences, corporate and governmental consulting and training experiences, research efforts, and university and community service experiences.
• Is divided into six comprehensive parts: Communication Essentials; Business Communication Technology; Business Writing; Business Presentations; Communicating Collaboratively; and Employment Communication: The Job Search Process.
• Is Student Friendly! Learning outcomes, chapter outlines, web links, interactive exercises, preview/review tests, interactive glossary, PowerPoint?® presentations, and writing mechanics and guidelines are provided within the text and accompanying website.
• Is Easy to Adopt! Syllabi, discussion and review questions, self-assessment exercises, cases, PowerPoint?® presentations, sample business letters, team projects, test banks, and more are provided to adopting instructors.