Advertising in a Free Society

Advertising in a Free Society

AngličtinaEbook
Harris, Ralph
London Publishing Partnership
EAN: 9780255366670
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Podrobné informace

This new version of 'Advertising in a Free Society' is valuable reminder of the fundamental role advertising plays in society. Although the criticisms aimed towards it, which Ralph Harris and Arthur Seldon aimed to dispel over half a century ago, continue to gain support, policy makers and campaigners risk undermining our freedom if they continue this crusade against the advertising industry. We should celebrate the fact that advertising empowers the everyday shopper, rather than undermining both businesses and consumers through constraining the industry.
EAN 9780255366670
ISBN 0255366671
Typ produktu Ebook
Vydavatel London Publishing Partnership
Datum vydání 16. září 2014
Stránky 206
Jazyk English
Země Uruguay
Autoři Harris, Ralph; Seldon, Arthur; Snowdon, Christopher
Série Hobart Papers