Flight Catering

Flight Catering

AngličtinaEbook
Jones, Peter
Taylor & Francis Ltd
EAN: 9781136402906
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Podrobné informace

The airline industry is a vast international business that is central to world economies. In today''s environment, it faces many challenges and a tight operational strategy is vital to survive.

In-flight catering is a central part of these strategies at all levels: be they customer satisfaction, marketing, operations or logistics. Fully endorsed by the International Flight Catering Association, Flight Catering is an authoritative guide to this specialised and vital area on the catering industry. With an international team of contributions from both academia and industry it provides a user friendly guide, taking the reader through every aspect from marketing and on board service, to cost control and logistics.

EAN 9781136402906
ISBN 113640290X
Typ produktu Ebook
Vydavatel Taylor & Francis Ltd
Datum vydání 23. května 2012
Stránky 352
Jazyk English
Země United Kingdom
Autoři Jones, Peter