Japan - A Modern Retail Superpower

Japan - A Modern Retail Superpower

EnglishEbook
Larke, R.
Palgrave Macmillan UK
EAN: 9780230511408
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Detailed information

Japanese distribution was long seen as archaic and difficult to understand, but today that has changed. Domestic firms stretching across all retail formats and categories have taken control of channels and now lead the consumer market from the front. They are now so advanced that the very best are bursting out of the Japanese market and operating across Asia and even as far as Western Europe. Through case studies and concrete examples, this book provides the most detailed analysis of retailing in Japan ever written; it is the definitive guide to how Japan has changed and what to expect in the future.
EAN 9780230511408
ISBN 0230511406
Binding Ebook
Publisher Palgrave Macmillan UK
Publication date September 8, 2005
Language English
Country United Kingdom
Authors Causton, M.; Larke, R.
Manufacturer information
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