Essential On War for Business

Essential On War for Business

EnglishEbook
Clausewitz, Carl Von
Hachette India
EAN: 9789350098691
Available online
CZK 78
pc

Detailed information

Boardroom lessons from a master strategist. The Prussian general Carl von Clausewitz s On War has, alongside Sun Tzu s Art of War, long been recognized as the most definitive classic on the art, theory and principles of warfare. This new, compact adaptation of Clausewitz's vast treatise presents in carefully selected, focused yet accessible sections all the key lessons from the battlefield needed to succeed in the twenty-first-century world of business. The unpredictability of war is not too different from constantly changing economic conditions. Just as the army general needs to understand and implement the asymmetrical relationship between attack and defence, the business leader, too, needs to plan for all contingencies. Clausewitz s philosophy, encompassing every aspect of strategic thinking dealing with defeat, planning a campaign, using the element of surprise, and marshalling resources at hand speaks simply and clearly to every business practitioner.
EAN 9789350098691
ISBN 9350098695
Binding Ebook
Publisher Hachette India
Publication date May 20, 2014
Language English
Country Uruguay
Authors Clausewitz, Carl von