Entrepreneurship

Entrepreneurship

EnglishPaperback / softbackPrint on demand
Velez Baez, Sonia Sujell
LAP Lambert Academic Publishing
EAN: 9783659562617
Print on demand
Delivery on Monday, 27. of January 2025
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Detailed information

Mobile commerce is an indicator of the economic gap and the consequent digital divide between economically developed countries and countries with emerging economies. In this sense, the foundations of a theory are exposed to explain the consequences of mobile commerce from the economic, technological, marketing and psychological determinants that lead a person to acquire products through mobile protocols.
EAN 9783659562617
ISBN 3659562610
Binding Paperback / softback
Publisher LAP Lambert Academic Publishing
Pages 72
Language English
Dimensions 220 x 150
Authors García Lirios, Cruz; Sanchez Sanchez, Arturo; Velez Baez, Sonia Sujell