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Marketing Strategy

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Marketing Strategy

EnglishPaperback / softback
Hartline Michael
Cengage Learning, Inc
EAN: 9780357039236
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MARKETING STRATEGY teaches students to think and act like marketers. Students learn to develop a customer-oriented market strategy and market plan. This practical approach to analyzing, planning, and implementing marketing strategies is based on applying marketing concepts to the development and implementation of marketing strategy.
EAN 9780357039236
ISBN 0357039238
Binding Paperback / softback
Publisher Cengage Learning, Inc
Publication date August 31, 2018
Language English
Dimensions 275 x 218 x 28
Country United States
Readership Tertiary Education
Authors Ferrell, O. C.; Hartline Michael
Edition 7 ed
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25,639,827 books and 4,722,792 eBooks currently available
Free personal pick-up
at 9 locations throughout the Czech Republic
Free shipping for purchases over CZK 1,000
Books from all over the world

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Visa Electron

Mastercard

Maestro

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ISO 9001 Certification - Bureau Veritas

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CZECH Stability Award

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226 220 816

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© 2022 MEGABOOKS CZ, spol. s r. o. - foreign literature. Exclusive distributor of Oxford University Press

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