Marketing Strategy Pack

Marketing Strategy Pack

EnglishPaperback / softbackPrint on demand
Lee, Alvin (Deakin University, Victoria)
Cambridge University Press
EAN: 9781107651302
Print on demand
Delivery on Friday, 10. of January 2025
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Detailed information

Textbook and casebook pack which will equip students to devise, implement and monitor strategies for superior performance in the market.
EAN 9781107651302
ISBN 1107651301
Binding Paperback / softback
Publisher Cambridge University Press
Publication date July 16, 2013
Pages 304
Language English
Dimensions 254 x 188 x 18
Country United Kingdom
Readership Tertiary Education
Authors Edwards, Mark G. (University of Western Australia, Perth); Lee, Alvin (Deakin University, Victoria)