Can We Do That?!

Can We Do That?!

EnglishPaperback / softback
Shankman Peter
John Wiley & Sons Inc
EAN: 9780470043929
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Detailed information

This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time—explaining why some work and others don’t. This is a funny, insightful guide to winning the PR game.
EAN 9780470043929
ISBN 047004392X
Binding Paperback / softback
Publisher John Wiley & Sons Inc
Publication date January 2, 2007
Pages 224
Language English
Dimensions 229 x 156 x 16
Country United States
Readership Professional & Scholarly
Authors Shankman Peter
Edition 1. Auflage