Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases: 2024 Release ISE

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases: 2024 Release ISE

EnglishPaperback / softback
Thompson, Arthur
McGraw-Hill Education
EAN: 9781266849466
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Detailed information

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases has a long-standing reputation of being the most teachable text. It is regarded as the benchmark by which all others are measured. It is engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies. Chapter content is tightly linked to high-interest cases, most of which are written by the text authors, and receive high acclaim for student appeal, teachability and suitability. 
EAN 9781266849466
ISBN 1266849467
Binding Paperback / softback
Publisher McGraw-Hill Education
Publication date April 11, 2024
Pages 864
Language English
Dimensions 201 x 253 x 32
Country United States
Authors Gamble John; Peteraf, Margaret; Strickland, A.; Thompson, Arthur
Illustrations 73 Illustrations
Edition 24 ed