Sensory Neuroexperience

Sensory Neuroexperience

EnglishPaperback / softback
Villalobos, Melissa
Editions Notre Savoir
EAN: 9786207514434
On order
Delivery on Tuesday, 22. of April 2025
CZK 2,432
Common price CZK 2,702
Discount 10%
pc
Do you want this product today?
Oxford Bookshop Praha Korunní
not available
Librairie Francophone Praha Štěpánská
not available
Oxford Bookshop Ostrava
not available
Oxford Bookshop Olomouc
not available
Oxford Bookshop Plzeň
not available
Oxford Bookshop Brno
not available
Oxford Bookshop Hradec Králové
not available
Oxford Bookshop České Budějovice
not available
Oxford Bookshop Liberec
not available

Detailed information

The book aims to understand the neuroexperiences as managerial innovation in gastronomic enterprises. It was supported by the authors Braidot (2009), Schmitt (2006), Manzano (2012), Stevenson (2001), Daft (2005), Drucker (1997). In summary, gastronomic ventures have great opportunities in emerging markets, within which there are consumers willing to be seduced by all the commercial proposals that lead them to tour spaces where a Universe of sensory Neuroexperience is generated through managerial innovation that reaches to manifest itself in more vivid, warm and human gastronomic brands that seek to position themselves in the market in order to have an organic growth in the search for sustainability and permanence in time.
EAN 9786207514434
ISBN 6207514432
Binding Paperback / softback
Publisher Editions Notre Savoir
Publication date May 7, 2024
Pages 172
Language English
Dimensions 229 x 152 x 10
Authors Leal, Martin; Villalobos, Melissa
Manufacturer information
The manufacturer's contact information is currently not available online, we are working intensively on the axle. If you need information, write us on helpdesk@megabooks.sk, we will be happy to provide it.