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Taking Down Goliath

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Taking Down Goliath

EnglishPaperback / softbackPrint on demand
Ryan Kevin
Palgrave Macmillan
EAN: 9781349495580
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Detailed information

Advances in software, auction-based media, analytics, and big data have made it possible for the average marketer to compete with marketers with 100 times the spending power. Taking Down Goliath profiles the ways in which digital marketing can level the playing field, if you know how to use it.
EAN 9781349495580
ISBN 1349495581
Binding Paperback / softback
Publisher Palgrave Macmillan
Publication date December 9, 2014
Pages 238
Language English
Dimensions 235 x 155
Country United Kingdom
Readership General
Authors Graham Rob "Spider"; Ryan Kevin
Illustrations XIV, 238 p.
Edition 1st ed. 2014
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25,795,995 books and 4,800,814 eBooks currently available
Free personal pick-up
at 9 locations throughout the Czech Republic
Free shipping for purchases over CZK 1,000
Books from all over the world

Visa

Visa Electron

Mastercard

Maestro

Endered Card

Sodexo Pluxee

ISO 9001 Certification - Bureau Veritas

ISO 27001 Certification - Bureau Veritas

CZECH Stability Award

Asociace pro elektronickou komerci

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Documents

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Shopping

226 220 816

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© 2022 MEGABOOKS CZ, spol. s r. o. - foreign literature. Exclusive distributor of Oxford University Press

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