Psychology of Persuasion

Psychology of Persuasion

EnglishPaperback / softback
Mendoza Jacomino, Carlos Alexander
Our Knowledge Publishing
EAN: 9786208082123
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Detailed information

In the age of social networks, social manipulation has become a pervasive and disturbing phenomenon. This paper investigates the psychological and social mechanisms underlying social persuasion and manipulation. Fundamental theories such as Bandura's social learning theory, Festinger's cognitive dissonance theory, and Foucault's theory of power and knowledge are explored. In addition, the power of social influence, cognitive biases, and the role of technology in manipulation are discussed. Through a critical and comprehensive analysis, it aims to provide an in-depth understanding of the implications of social manipulation in various contexts.
EAN 9786208082123
ISBN 6208082129
Binding Paperback / softback
Publisher Our Knowledge Publishing
Publication date September 13, 2024
Pages 56
Language English
Dimensions 229 x 152 x 3
Authors Abaunza Gutiérrez, Lhia; Martinez De Valle, Chiara; Mendoza Jacomino, Carlos Alexander