Performance Measurement of New Product Development Teams

Performance Measurement of New Product Development Teams

EnglishHardback
Yu-Ching Lin Erin
Palgrave Macmillan
EAN: 9780230573840
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Detailed information

Using the example of four Taiwanese brand-name multinational companies, this study seeks to unpack the relationship between project team performance measurement systems and new product success/failure. It examines the use of performance measurement results and the resulting impact on team-member behaviour and functional departments.
EAN 9780230573840
ISBN 0230573843
Binding Hardback
Publisher Palgrave Macmillan
Publication date December 18, 2008
Pages 267
Language English
Dimensions 203 x 127
Country United Kingdom
Readership Professional & Scholarly
Authors Abdel-Kader Magdy G.; Yu-Ching Lin Erin
Illustrations XVII, 267 p.
Edition 2009
Manufacturer information
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