Political Campaign Communication

Political Campaign Communication

EnglishMixed media product
Trent, Judith S.
Rowman & Littlefield
EAN: 9781538112199
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Detailed information

This updated eighth edition of Political Campaign Communication adds an essential overview of the 2016 presidential campaign. The concise update explores key issues that arose in 2016 including candidate surfacing, the changing role of advertising, social media, journalism and the rise of fake news, and issues of gender.
EAN 9781538112199
ISBN 1538112191
Binding Mixed media product
Publisher Rowman & Littlefield
Publication date February 8, 2018
Pages 426
Language English
Dimensions 254 x 178
Country United States
Readership Tertiary Education
Authors Denton, Robert E., Jr.; Friedenberg, Robert V.; Trent, Judith S.
Edition Updated Eighth Edition
Series Communication, Media, and Politics