Creating Value through International Strategy

Creating Value through International Strategy

EnglishPaperback / softbackPrint on demand
Ghemawat Pankaj
Palgrave Macmillan
EAN: 9781349517343
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Detailed information

Everyday, more and more companies embark on international business. Through a collection of articles by leading scholars in International Business this book answers fundamental questions such as: How do companies create value through global strategy? What are the sources of value creation? How do companies organize themselves and manage the process of international expansion? How does location specificity matter in this process? Creating Value through International Strategy will be of interest to academics and professionals in international business and management.
EAN 9781349517343
ISBN 1349517348
Binding Paperback / softback
Publisher Palgrave Macmillan
Publication date January 1, 2004
Pages 263
Language English
Dimensions 216 x 140
Country United Kingdom
Readership General
Authors Ghemawat Pankaj; Ricart Joan E.
Illustrations XXI, 263 p.
Editors Ariño, A.
Edition 1st ed. 2004